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AMBMM Joins PICPA’s 79th Annual National Convention: Driving Innovation and Excellence in Accounting
AMBMM Employee
The Philippine Institute of Certified Public Accountants (PICPA) hosted its 79th Annual National Convention from November 20 to 23, 2024, at the SMX Convention Center in Davao City. The event, themed "TRANSFORM: Embracing Possibilities, Realizing Potentials", brought together CPAs to explore innovations, sustainability, and the evolving needs of the profession.

Ray Jason G. Bingcang, CPA, President of AMBMM Business Consultancy Inc., and Gerald A. Malacas, CPA, Vice President, actively participated in the convention. Reflecting on the event, Ray Jason praised the efforts of PICPA Davao in creating a well-organized and impactful gathering, stating, “PICPA Davao has set a high standard for collaboration and innovation this year, giving CPAs a platform to reimagine their roles in a technology-driven world.” Meanwhile, Gerald commended the quality of the technical sessions, adding, “The convention was a valuable opportunity to connect with fellow professionals and bring fresh insights back to our organization to better serve our clients.”

Their involvement emphasized AMBMM’s growing engagement with the CPA community and its dedication to improving professional standards. Through workshops on AI integration, sustainability, and regulatory updates, the convention fostered collaboration and underscored the commitment of CPAs to advance the quality of services in the accounting industry.